Airtel Unveils New Promo Featuring Ojude-Oba Star Oreagba
Airtel Nigeria recently launched an inspiring new television campaign for its Home Broadband services, featuring renowned cultural icon Farooq Oreagba, also known as the “King of Steeze.” Held at Ebonylife Place in Lagos, the exclusive screening introduced the campaign aimed at showcasing Airtel’s commitment to seamless and boundless internet connectivity for Nigerian households.
The flagship TV commercial highlights how Airtel’s Home Broadband products connect Nigerians across various fields, from business and education to entertainment and family life, creating limitless opportunities. Femi Oshinlaja, Chief Commercial Officer at Airtel Nigeria, explained the commercial’s core message, emphasizing Airtel’s mission to empower its customers. “At Airtel, we believe in empowering our customers to break barriers. Our Home Broadband provides seamless connectivity, encouraging Nigerians to live without limitations.”
Oreagba shared his connection to the campaign’s message. Reflecting on his journey overcoming cancer a decade ago, he expressed how the campaign’s “Live Limitless” slogan resonates with his life story. “Being a part of this campaign is an honor. Ten years ago, I wouldn’t have believed I’d be here today as an ambassador for Airtel. But resilience has brought me this far, and I’m proud to represent a message that can inspire others facing their own challenges.”
Bolanle Osotule, Airtel Nigeria’s Head of Brands and Advertising, further underscored the company’s mission to help Nigerians achieve their full potential by breaking free from limitations. She explained, “At Airtel, we believe that everyone deserves the chance to live a life without boundaries and to make a meaningful impact.”
Femi Adeniran, Airtel’s Director of Corporate Communications and CSR, also noted the company’s dedication to enhancing the customer experience, with data connections that are now essential for daily life. “Our services are designed to empower Nigerians to achieve their goals through reliable internet connectivity,” he stated.
This latest campaign from Airtel reflects the brand’s dedication to fostering growth, resilience, and connectivity for all Nigerians, embodying a vision of limitless possibilities for its users.
