CKay Opens Up About Challenges with Collaboration and Recognition in Nigerian Music Industry
Nigerian singer CKay has candidly shared his experiences of facing reluctance from some of his colleagues when seeking collaboration opportunities, shedding light on the intricacies of the music industry and the challenges artists encounter despite their success.
In the latest episode of the Afrobeats Podcast, CKay revealed his aspirations to capitalize on the global success of his hit track “Love Nwantiti.” However, he encountered setbacks when attempting to collaborate with fellow artists, highlighting the complexities of navigating relationships within the music industry.
Expressing his frustration, CKay lamented the lack of recognition for “Love Nwantiti” in Nigerian award ceremonies, despite the song’s remarkable achievements, including over a billion streams and numerous accolades abroad. He questioned the integrity and fairness of award systems, both domestically and internationally, casting doubt on the transparency of the selection process.
“I have my reservations about awards in general. Because I feel there’s so much involved. And the people who run the awards, I don’t know them or their motives. I have seen so many situations where music that is deserving doesn’t get any recognition. Not just the Grammys, even [Nigerian awards] back home,” CKay articulated.
Reflecting on his attempts to collaborate with industry peers, CKay expressed disappointment at encountering resistance, particularly following the success of “Love Nwantiti.” Despite his willingness to collaborate and his efforts to reach out to fellow artists, he faced challenges and perceived reluctance from some individuals within the industry.
“I would like to believe that there’s a lot of love in the [Nigerian music] industry, but unfortunately, I don’t think I am correct. I feel I’m very open. I mean, I’m not open like that,” CKay admitted.
CKay’s revelations offer insights into the complexities and dynamics of the music industry, where success and recognition do not always guarantee smooth collaborations or widespread acknowledgment. As he continues to navigate his musical journey, CKay’s candid reflections serve as a reminder of the challenges artists face and the resilience required to overcome obstacles in pursuit of their passion.
